People reach for their mobile phones throughout the day for help getting things done. And it’s often a mobile app that delivers what they need—whether it’s a new pair of rain boots or a puzzle game to pass the time during a commute. Universal App campaigns help connect your app […]
Google Ads
Why use Google AdWords? Massive Reach One of the advantages of Google Ads is its ability to display advertisements in a more extensive network. This offers lots of benefits regarding branding and targeting. The Ability to permit for a range of targeting options Google AdWords gives you the benefit of […]
Google Shopping Ads
Google Shopping Ads: Why One Must Use Them? In case you are retailer chances are that you’ll have lots of inventory to manage them. In such a situation it becomes quite tedious to run individual ads on campaigns for your business. In case you run a Google shopping campaign, you […]
Search Engine Marketing
Our PPC Services in Dubai are result oriented and strategically driven. Choose our PPC Management Services today Having your company website can surely be an advantage as far as PPC services are concerned. Availing Google Adwords services from our team of certified can help you further boost your online sales […]
Google Search Networks
Why would an advertiser use Google Search Network Advertising? Running advertisements on the search network is one of the most common and oldest forms of online advertising. The Google Search network is a vast network of search-related websites where your ads can appear. While advertising on a Google search network, […]
Adwords Ad Extentions: Benefits and How to Use Them Rightly
Whenever we post a Google ad, Google Adwords provides with a variety of options to enhance their appearance & to make it more appealing to users. One of the ways to do this is to use Google Ad Extension. Technically speaking Google ad extensions are snippets of extra information that’s […]
What is a good conversion rate? Insights & Tips
Google Adwords Releases Benchmarks for Your Industry Whether you’ve worked on PPC for the first time or your just in the phase of taking projects, you may be uncertain whether you’re doing a good job or not. We all surely want to fare better in making better ads with good […]
Connect with your most valuable customers over the holidays with Customer Match
Thursday, December 01, 2016 Consumer expectations are higher than ever before. And thanks to mobile, your customers are connected, informed and savvy– they’re becoming super shoppers overnight. As they go shopping this holiday season, it’s more important than ever to connect with your most valuable customers at the exact moment […]
Thirteen things marketers want to know about expanded text ads, direct from Google
AdWords released expanded text ads in late July. Columnist and Googler Matt Lawson answers some FAQs about what you should consider as you expand your own ads. Expanded text ads (ETAs) are a big deal. At least a dozen articles on this fine site can attest to that fact (including one […]
Mobile Text Ads – ad creativity
There are two options for advertisers looking to implement device-specific ad copy and associated tests. The option you select is dependent on your campaign structure and your management process preferences. Ad customizers for specific devices Ad customizers are a feature provided by AdWords that allow you to dynamically insert ad […]